Archive for the ‘Services’ Category

Black & Wright Services Increase Revenue, Optimize Operations and Technology

June 9th, 2011 | by Mims Wright | No Comments »

Since 2001 our focus has been on financial, technology and operational performance of travel industry organizations worldwide. We measure our success by your financial standards. To accomplish this, we assemble proven industry talent to quickly identify the issues, identify resources and solut...

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Wholesale to Consumer – Business Model Transition

June 9th, 2011 | by Mims Wright | No Comments »

Transition to New Consumer Model- B2B companies focused on going direct to consumers face challenges in making a successful transition. We accelerate that process and avoid common pitfalls by guiding the B2B company through decisions about target customers, right product and pricing, marketin...

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Strategic Partnerships

June 9th, 2011 | by Mims Wright | No Comments »

We help you identify the right partner at the right time. We are intimately familiar with travel, from the leaders to the innovators to the mainstay mid-size companies. And we have access to the business leaders who make the industry run. If your company is looking for a ......

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Confidential Industry Research

June 9th, 2011 | by Mims Wright | No Comments »

We identify strategic opportunities, validate concepts and hypotheses, uncover market intelligence to guide planning and decisions for new products, new market entry, business model change or just about any critical unknowns facing the travel organization. Identify methodology to develop inte...

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Branding and Competitive Positioning

June 9th, 2011 | by Mims Wright | No Comments »

Black & Wright in conjunction with ISM-Boston works to formulate a clear and well defined positioning and brand platform that creates a competitive advantage, defines differentiation and articulates a brand promise that drives product, marketing and technology. Our business team combines wi...

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Travel Email Marketing

June 9th, 2011 | by Mims Wright | No Comments »

Black & Wright Email Marketing services include initial or later stage complex strategy, evaluating and optimizing existing programs and developing new program to integrate new trends in social networking and merchandising. We know and implement most sophisticated, latest effective programs...

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New Entry to Travel Vertical

June 9th, 2011 | by Mims Wright | No Comments »

Companies just coming into the travel industry face challenges navigating, sizing the market, gaining traction and avoiding unnecessary expenditure of time and resources. Black & Wright knows the industry and help size the market, develop the right strategy and identify the decision makers....

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Optimize Revenue

June 9th, 2011 | by Mims Wright | No Comments »

We evaluate the company’s business model, financial results, web performance to determine where you’re either leaving money on the table or missing revenue because of challenges somewhere between your customer and the results. Using our “Deep Dive” approach, we facilitat...

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Product Management

June 9th, 2011 | by Mims Wright | No Comments »

We provide short term or interim product management for online travel companies seeking to overcome technology “roadblocks” and increase revenues. We identify travel market requirements and design features into website releases. We provide close interaction with ecommerce leads, pro...

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